Beauty Pros is a specialist sales and marketing consultancy in the beauty industry. We support businesses to achieve listings, launch products, and market their offering across the UK and Europe.
With over 50 years’ combined experience in our team, we are the ideal choice for any beauty brand which needs additional resource in their business, without the commitment of recruiting permanent members of staff.
Or services are available on both retainer and project-based contracts. Whether you simply need ongoing additional resource in your team, or wish to undertake a small or large project, we can support you to succeed.
Our Team



Lorien Lightfoot FCIM
With over 20 years’ experience in marketing, I have developed award-winning products, launched new ranges into the UK, US and European markets, and provided marketing support to manufacturers, sales teams, distributors and retailers.
Specialities: Digital Marketing, PR, Licensing, Events, Retailer and Distributor Support.
Lucy Smith ISMM
Having worked in the Beauty industry for the past 8 years, I have a wealth of experience and skills born out of growing a small business into a larger business. I have experience in UK, EU and USA markets, working within both direct to retail and nurturing and growing distributor relationships.
Specialties: Sales, Distributor Relationships, Retailer Support and Events.
Zbynek Kubes MBA
With over 25 years’ experience in beauty, fragrance and cosmetics, my specialist knowledge and experience supports clients with import, export, sales and distribution.
Specialties: Manufacturer and Distributor Management, Chinese Imports, and European Exports.



Hannah Skelton
With recent experience in trade marketing in the beauty industry, I support businesses to source innovative POS displays, organise trade events, and manage marketing assets.
Specialities: Event Organisation, Point of Sale, Marketing Asset Creation.
Jemma Clements
With over 10 years’ experience in the beauty industry, I manage PR relationships with bloggers, journalists and media partners to maximise coverage for your brand.
Specialties: PR, Promotional Competitions, Media Management.
Paris Cains
I live and breathe social media, and manage both paid and organic campaigns for brands across a wide range of industries on Facebook, Instagram, TikTok, Twitter and LinkedIn.
Specialties: Social Media Assets and Campaign Management.
